Skip to main content
New Monthly plans from $39/mo. No contracts, cancel anytime. See pricing →

Category

Advertising & Media technologies by market share

561 Advertising & Media technologies ranked by adoption across the web, with usage among the top 1M and top 10K most-visited sites. Every entry links to its full usage report, and every list is downloadable.

Up to 1M sites per list · Segment by country & TLD · Unlimited report rebuilds for 1 month

Technologies tracked
561
Live websites detected
16.69M
In the top 1M sites
409K

Advertising & Media market share

share of detected sites

Top 150 Advertising & Media technologies

of 561 tracked
# Technology Top market Total websites Among top 1M Among top 10K
01 Meta Business Suite
US 37%
2,731,479 128,738 2,201
02 Google AdSense
US 42%
1,982,931 40,647 364
03 Google Ads
US 44%
1,903,850 28,486 93
04 Mediaelement Js
US 34%
1,901,019 13,134 48
05 Mediaelement
US 32%
1,341,343 9,319 28
06 Jellyfish
US 84%
1,264,305 6,174 23
07 Yandex
RU 54%
680,018 23,320 399
08 Vimeo
US 38%
518,624 6,357 30
09 Sortable
US 30%
473,864 3,835 8
10 Lightgallery
US 24%
438,272 3,093 6
11 Adfox
RU 94%
339,413 7,586 48
12 Vimeo Player
US 33%
334,768 2,667 8
13 jPlayer
US 26%
307,180 1,544 6
14 PlayerJS
US 50%
244,891 4,531 32
15 Youtube Embed
US 40%
244,726 3,339 20
16 Animated Header
US 38%
195,214 40,309 3
17 Plyr
US 33%
154,050 2,905 14
18 Google Publisher Tag
US 50%
108,481 14,318 384
19 EmbedPlus
US 40%
102,444 1,436 8
20 DoubleClick Ad Exchange (AdX)
US 38%
97,239 1,189 3
21 DoubleClick Floodlight
US 51%
95,086 11,467 325
22 Pagefly Helper
CA 74%
73,297 2,112 2
23 Lottie Player
US 33%
69,702 1,610 15
24 Wistia
US 73%
58,506 1,485 31
25 Radio
US 26%
45,186 300 3
26 JwPlayer (JWX)
US 38%
30,657 989 24
27 Microsoft Advertising
US 70%
29,335 334 5
28 ValueCommerce
JP 98%
27,781 206 -
29 Prebid.js
JP 22%
26,055 1,257 57
30 VideoPress
US 85%
24,934 85 -
31 Amazon Advertising
US 65%
19,696 1,584 58
32 Admitad
US 40%
19,600 978 11
33 Simpli.fi
US 91%
18,994 798 -
34 DoubleClick for Publishers (DFP)
US 44%
17,653 2,035 26
35 Brave Publisher
US 66%
17,585 2,018 94
36 Yahoo! Japan Retargeting
JP 78%
16,899 821 7
37 Exoclick
US 65%
15,834 1,930 49
38 Flowplayer Commercial
US 47%
15,309 235 2
39 Amp Auto Ads
US 41%
14,595 352 2
40 theTradeDesk
US 84%
14,187 1,146 7
41 Criador de Sites
BR 99%
13,709 5 -
42 Yahoo Conversion Tag
JP 82%
13,401 645 3
43 AWIN
US 37%
13,218 1,056 5
44 AdStir
JP 99%
11,695 63 -
45 Tencent QQ
HK 57%
11,497 72 -
46 Criteo
KR 31%
11,433 1,225 10
47 Hostpoint Sites
CH 96%
11,418 6 -
48 Mediavine
US 75%
11,294 1,755 4
49 MicroAd
JP 97%
10,703 123 4
50 MGID
US 51%
10,287 768 8
51 Dplayer
CN 66%
10,208 79 -
52 Archive.org
US 45%
10,124 153 -
53 Flowplayer
US 38%
9,499 187 2
54 Brightcove
US 75%
9,449 293 10
55 Rakuten
JP 65%
9,220 100 1
56 ParkingCrew
DK 79%
9,098 2 -
57 First Beat Media
US 85%
9,032 5 -
58 Buzzsprout
US 77%
8,175 91 1
59 TrafficStars
US 73%
8,166 814 20
60 Rewardful
US 83%
7,737 407 -
61 Ruffle Rs
US 65%
7,642 111 -
62 CallTrk
US 94%
7,448 82 -
63 SPIP
FR 78%
6,975 114 -
64 Sonaar
US 43%
6,819 39 1
65 Skype
US 23%
6,779 29 -
66 Skimlinks
US 70%
6,766 493 9
67 YouTube IFrame API
US 41%
6,760 96 2
68 Twitch Player
US 61%
6,667 133 1
69 Castos Player
US 51%
6,624 101 1
70 Amp Ad
US 44%
6,578 271 1
71 Journey by Mediavine
US 77%
6,550 174 -
72 AppNexus
US 85%
6,232 145 1
73 Twitter Ads
US 50%
6,020 111 2
74 Cloudflare Stream
US 62%
5,978 38 -
75 Taboola
US 50%
5,819 1,249 30
76 Rakuten Widget
JP 98%
5,819 66 1
77 JuicyAds
US 67%
5,667 883 23
78 Internet Brands
US 99%
5,570 4 -
79 JW Player
US 43%
5,420 312 10
80 Raptive
US 78%
5,261 1,524 2
81 GoAffPro
US 63%
5,144 155 -
82 Infolinks
US 72%
4,977 380 2
83 G5 Marketing
US 99%
4,966 12 -
84 SiTest
JP 62%
4,771 20 -
85 CKFinder
US 71%
4,741 20 -
86 Aparat
IR 89%
4,495 89 2
87 Ffmpeg
US 24%
4,477 77 1
88 Click.ru
RU 99%
4,401 101 -
89 WiderPlanet
KR 98%
4,391 205 -
90 AdsKeeper
US 63%
4,295 169 -
91 Digistore24
DE 63%
4,072 27 -
92 AdSpeed
IE 99%
4,064 - -
93 Firebase Storage
US 76%
3,969 47 -
94 Fluid Player
US 52%
3,949 260 2
95 GumGum
CA 95%
3,917 8 -
96 A8.net
JP 88%
3,889 267 1
97 Revive Adserver
US 63%
3,871 88 1
98 AliPlayer
CN 60%
3,780 66 2
99 FirstPromoter
US 73%
3,772 272 4
100 Dailymotion
US 46%
3,647 587 34
101 Artplayer
CN 60%
3,509 12 1
102 VideoRoll
RU 85%
3,461 109 -
103 The Moneytizer
JP 30%
3,458 302 -
104 WonderPlugin VideoEmbed
US 38%
3,277 61 -
105 Amazon Associates
US 50%
3,264 67 -
106 OpenInstall
HK 43%
3,224 18 -
107 ID5
US 85%
3,198 22 -
108 Kaboozt Publisher Platform
US 64%
3,172 422 -
109 Arches
US 81%
3,095 107 1
110 Rakuten Advertising
US 52%
3,093 30 -
111 Muses
US 36%
3,070 15 -
112 rtMedia
US 42%
3,005 32 -
113 Ebay Partner Network
US 63%
2,925 87 5
114 Travelpayouts
RU 46%
2,789 17 -
115 Hashtag Labs
US 97%
2,788 659 17
116 AzuraCast
US 33%
2,649 2 -
117 AMP YouTube
US 57%
2,584 37 -
118 BeatStars
US 98%
2,548 8 -
119 Socialstream
US 32%
2,532 15 -
120 Adcell
DE 58%
2,483 126 -
121 Booking.com widget
US 35%
2,458 69 -
122 eBay
US 76%
2,424 49 5
123 Broadstreet Ads
US 95%
2,379 352 1
124 Media.net
US 82%
2,362 93 -
125 Green Audio Player
US 38%
2,359 134 -
126 GeniousLink
US 73%
2,302 105 -
127 Tapfiliate
US 69%
2,275 230 1
128 Clickbank
US 82%
2,274 17 -
129 Moshimo
JP 90%
2,229 43 1
130 Podbean
US 87%
2,201 3 1
131 Amplitudejs
US 65%
2,167 102 -
132 Advertising Technologies Ltd
US 59%
2,125 76 9
133 Songkick Widget
US 52%
2,099 12 1
134 Rubicon Project
US 45%
2,043 388 29
135 Basis Technologies
US 95%
1,958 91 -
136 Fluency
US 66%
1,936 12 -
137 AMP Audio
ID 59%
1,913 14 -
138 ElevenLabs
US 55%
1,910 417 78
139 Clappr
US 36%
1,894 48 -
140 RevenueHunt
US 37%
1,862 40 -
141 HypeLab
US 100%
1,803 2 -
142 RevBid
US 39%
1,747 15 -
143 VHX
US 90%
1,746 22 -
144 TCF Transparency & Consent Framework TCF2 Stub
US 55%
1,711 109 -
145 Matrimonio.com
IT 65%
1,704 1 -
146 Adplorer
DK 56%
1,699 2 -
147 Flickr Feed
US 32%
1,695 15 -
148 rewardStyle
US 91%
1,679 77 -
149 Tolt
US 74%
1,626 137 -
150 Smart Ad Server
US 30%
1,626 279 9

16,685,443 websites run Advertising & Media technologies. Pick any stack above and download its list, filtered to your exact market.

Start from $39/mo

Every report includes

More than a list of domains

Complete domain list, up to 1M sites per report

Popularity score, based on total citations across the web

TLD & country data per website

Firmographics: headcount, year founded, industry

Up to 20 data points per site. Data point availability varies by website and report.

How do we download the reports?

You can download reports in Excel or JSON format. We also offer API access so you can enrich data directly in your own systems.

I am getting too many sites. How do I fix that?

Narrow your search with the available filters, like country, TLD, and stack combinations, for a more precise list.

Free for non-profits, academia & data journalists - non-commercial and public-interest use, on request.

Request access

Turn the Advertising & Media market into a prospect list

Get full access to Advertising & Media technologies and download unlimited filtered reports for a month.