Google Ads
Facebook Pixel
Google AdSense
Meta Business Suite
AppNexus
Magnite (Rubicon Project)
OpenX
Index Exchange
Equativ
Criteo
Sharethrough
Smaato
Sales outreach
All 508,345 of these sites already run PubMatic, with the spectator sports segment leading at 2,597 sites. Pitch the products and services that fit that exact stack.
Websites using PubMatic
Advertising & Media Advertising Software Visit website
PubMatic is an AI-powered advertising platform that serves buyers, publishers, and commerce media across connected TV (CTV) and mobile devices. It aims to drive measurable advertising performance through its technology solutions.
Up to 1M sites per list · Segment by country & TLD to cover the full footprint · Unlimited report rebuilds for 1 month
- Live websites detected
- 508,345
- Countries with usage
- 212
- Top market: United States
- 🇺🇸 56.9%
PubMatic global heatmap
darker = more sitesPubMatic usage by country
by sites detected-
01 🇺🇸 United States 284,790 56.9%
-
02 🇫🇷 France 26,199 5.2%
-
03 🇯🇵 Japan 21,953 4.4%
-
04 🇷🇺 Russia 19,567 3.9%
-
05 🇩🇪 Germany 18,761 3.7%
-
06 🇮🇹 Italy 17,809 3.6%
-
07 🇬🇧 United Kingdom 12,681 2.5%
-
08 🇪🇸 Spain 10,549 2.1%
-
09 🇮🇳 India 10,311 2.1%
-
10 🇧🇷 Brazil 7,070 1.4%
And 202 more countries in the full dataset.
Need every PubMatic site in one market? Unlock PubMatic once and rebuild filtered reports as often as you like for a month: by country, TLD, or stack combination, each with up to 20 data points per site.
Start from $39/moPubMatic usage by country group
by sites detected-
01 English-Speaking Countries 52 countries 320,957 64.1%
-
02 North America 4 countries 290,504 58.1%
-
03 Europe 54 countries 144,446 28.9%
-
04 Western Europe 25 countries 108,615 21.7%
-
05 European Union (EU) 27 countries 107,258 21.4%
-
06 Asia-Pacific (APAC) 40 countries 46,850 9.4%
-
07 BRICS 10 countries 40,703 8.1%
-
08 Eastern Europe 23 countries 35,773 7.1%
-
09 French-Speaking Countries 30 countries 29,455 5.9%
-
10 East Asia 7 countries 27,285 5.5%
Country groups overlap: a country can belong to several at once (Germany counts toward Europe, Western Europe, the EU and DACH). Percentages are each group's share of the 500,340 sites with a known country, so they describe overlapping views of the same data and do not add up to 100%.
Top websites using PubMatic
by popularity| # | Website | Popularity | StackSpend | Country | TLD |
|---|---|---|---|---|---|
| 01 |
 mail.ru
|
5 | $2.57M+ | 🇷🇺 Russia | ru |
| 02 |
 live.com
|
17 | $2.53M+ | 🇺🇸 United States | com |
| 03 |
 bing.com
|
33 | $2.53M+ | 🇺🇸 United States | com |
| 04 |
 pinterest.com
|
48 | $2.52M+ | 🇺🇸 United States | com |
| 05 |
 yahoo.com
|
52 | $2.52M+ | 🇺🇸 United States | com |
| 06 |
 x.com
|
58 | $2.52M+ | 🇮🇪 Ireland | com |
| 07 |
 msn.com
|
59 | $29.96K+ | 🇺🇸 United States | com |
| 08 |
 vimeo.com
|
66 | $2.52M+ | 🇺🇸 United States | com |
| 09 |
 roblox.com
|
70 | $493K+ | 🇺🇸 United States | com |
| 10 |
 opera.com
|
86 | $2.25M+ | 🇳🇴 Norway | com |
| 11 |
 yandex.ru
|
87 | $1.11M+ | 🇷🇺 Russia | ru |
| 12 |
 samsung.com
|
89 | $2.52M+ | 🇰🇷 South Korea | com |
| 13 |
 wordpress.com
|
95 | $40.44K+ | 🇺🇸 United States | com |
| 14 |
 vk.com
|
109 | $2.52M+ | 🇷🇺 Russia | com |
| 15 |
 tumblr.com
|
148 | $625K+ | 🇺🇸 United States | com |
| 16 |
 nytimes.com
|
154 | $1.35M+ | 🇺🇸 United States | com |
| 17 |
 flickr.com
|
168 | $1.51M+ | 🇺🇸 United States | com |
| 18 |
 soundcloud.com
|
174 | $2.08M+ | 🇩🇪 Germany | com |
| 19 |
 cnn.com
|
182 | $1.99M+ | 🇺🇸 United States | com |
| 20 |
 taboola.com
|
189 | $2.32M+ | 🇺🇸 United States | com |
This is 20 of 508,345 websites. Download up to 1M sites per list as CSV, enriched with firmographics.
Companies using PubMatic
sample, enriched| Company | Website | Employees | Industry | Country | Founded |
|---|---|---|---|---|---|
| Spartanburg Herald-Journal |
 goupstate.com
|
51-200 | Book and Periodical Publishing | 🇺🇸 United States | 1879 |
| Exp Realty |
 exprealty.com
|
10001+ | Real Estate | 🇺🇸 United States | 2009 |
| 중앙일보 JoongAng Ilbo |
 joongang.co.kr
|
501-1000 | Newspaper Publishing | 🇺🇳 - | - |
| Gameloft |
 gameloft.com
|
5001-10000 | Computer Games | 🇫🇷 France | 1999 |
| Ban Johnson Baseball League |
 bjbaseball.com
|
1-10 | Spectator Sports | 🇺🇸 United States | 1927 |
| （株）北海道新聞社 |
 hokkaido-np.co.jp
|
1001-5000 | Facilities Services | 🇯🇵 Japan | - |
| Jamie's Italian Singapore |
 jamiesitalian.sg
|
11-50 | Restaurants | 🇸🇬 Singapore | - |
| Castilla-La Mancha Media |
 cmmedia.es
|
201-500 | Broadcast Media Production and Distribution | 🇪🇸 Spain | 2001 |
| NOBLESVILLE ELEMENTARY FOOTBALL LEAGUE |
 nefl.net
|
- | Spectator Sports | 🇺🇸 United States | - |
| Greeley Tribune |
 greeleytribune.com
|
51-200 | Book and Periodical Publishing | 🇺🇸 United States | 1870 |
| Limaland Motorsports Park |
 limaland.com
|
1-10 | Medical Practices | 🇺🇸 United States | - |
| St John's Christian Daycare |
 frugalfun4boys.com
|
- | - | 🇺🇸 United States | - |
| Willhaben Jobs |
 willhaben.at
|
201-500 | Internet Publishing | 🇦🇹 Austria | 2006 |
| 104-7 Wonk-fm |
 1047wonkfm.com
|
10001+ | Media Production | 🇺🇸 United States | - |
| Totalcar.hu |
 totalcar.hu
|
11-50 | Newspaper Publishing | 🇭🇺 Hungary | 2000 |
| Der Freitag |
 freitag.de
|
5001-10000 | Newspaper Publishing | 🇩🇪 Germany | - |
| The Mississauga News |
 mississauga.com
|
1001-5000 | Book and Periodical Publishing | 🇺🇳 - | - |
| NTV |
 ntv.com.tr
|
501-1000 | Broadcast Media Production and Distribution | 🇹🇷 Turkey | 1996 |
| Escapadas Nauticas |
 escapadasnauticas.com
|
1-10 | Maritime | 🇪🇸 Spain | 2008 |
| Wochenblatt Verlag |
 wochenblatt.de
|
11-50 | publishing | 🇩🇪 Germany | - |
| Special Broadcasting Service (sbs)… |
 sbs.com.au
|
1001-5000 | broadcast media | 🇦🇺 Australia | 1975 |
| Baku TV |
 baku.tv
|
51-200 | Online Audio and Video Media | 🇦🇿 Azerbaijan | - |
| Heise Online |
 heise.de
|
501-1000 | Media Production | 🇩🇪 Germany | 1996 |
| Paisley Gates |
 paisleygates.com
|
- | - | 🇺🇳 - | - |
| WVVA |
 wvva.com
|
5001-10000 | Broadcast Media Production and Distribution | 🇺🇸 United States | 1955 |
| Interia.pl Group |
 interia.pl
|
201-500 | internet | 🇵🇱 Poland | 2000 |
| Grupo Televisa |
 televisa.com
|
10001+ | Telecommunications | 🇲🇽 Mexico | 1930 |
| WPLG |
 local10.com
|
201-500 | Broadcast Media Production and Distribution | 🇺🇸 United States | 1957 |
| Ebay |
 ebay.com
|
10001+ | internet | 🇺🇸 United States | 1995 |
| جريدة الجمهورية - شركة الاعلانات المصرية |
 gomhuriaonline.com
|
1001-5000 | Newspaper Publishing | 🇪🇬 Egypt | 1952 |
| COOL GAMES LIMITED |
 coolgames.com
|
1-10 | Gambling Facilities and Casinos | 🇬🇧 United Kingdom | - |
| Conference & Incentive Travel (C&IT) |
 cit-world.com
|
501-1000 | Media Production | 🇬🇧 United Kingdom | - |
| Proff Aps (part Of Enento Group) |
 proff.dk
|
51-200 | marketing and advertising | 🇩🇰 Denmark | - |
| Quad Cities Chamber Of Commerce |
 quadcitieschamber.com
|
11-50 | Non-profit Organizations | 🇺🇸 United States | 2010 |
| Wrexham County Borough Council |
 wrexham.gov.uk
|
5001-10000 | Civic and Social Organizations | 🇬🇧 United Kingdom | 1996 |
| Furacao.com |
 furacao.com
|
- | Individual and Family Services | 🇧🇷 Brazil | - |
| La Verdad |
 laverdad.es
|
201-500 | Newspaper Publishing | 🇪🇸 Spain | 1903 |
| Skyscrapercity Ksa |
 skyscrapercity.com
|
10001+ | architecture & planning | 🇸🇦 Saudi Arabia | 2002 |
| FastForward |
 fastforward.com.cy
|
1-10 | Technology, Information and Media | 🇨🇾 Cyprus | 2022 |
| CarSoup.com |
 carsoup.com
|
51-200 | Motor Vehicle Manufacturing | 🇺🇸 United States | 1998 |
A sample of enriched company profiles. Full exports include company, social, and spend signals on every domain.
PubMatic usage by industry
by TLD segment-
01 Spectator Sports 2,597 11.1%
-
02 Newspaper Publishing 2,453 10.5%
-
03 Online Audio and Video Media 2,199 9.4%
-
04 Technology, Information and Internet 2,026 8.6%
-
05 Book and Periodical Publishing 1,927 8.2%
-
06 Broadcast Media Production and Distribution 1,908 8.1%
-
07 Media Production 1,698 7.2%
-
08 Advertising Services 1,082 4.6%
-
09 Entertainment Providers 831 3.5%
-
10 Internet News 815 3.5%
PubMatic industry distribution chart
share by domain segmentPubMatic users by company revenue
18,329 companiesTechnologies related to PubMatic
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