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Marketing & SEO

A/B Testing technologies by market share

40 A/B Testing technologies ranked by adoption across the web, with usage among the top 1M and top 10K most-visited sites. Every entry links to its full usage report, and every list is downloadable.

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Up to 1M sites per list · Segment by country & TLD · Unlimited report rebuilds for 1 month

Technologies tracked
40
Live websites detected
1.12M
In the top 1M sites
16.78K

Most used A/B Testing technologies

by sites detected
  1. 01 Complianz 937K
  2. 02 Optimizely 63.46K
  3. 03 Web Repository 31.82K
  4. 04 Google Optimize 22.48K
  5. 05 Zoho PageSense 15.29K
  6. 06 Convert 8.46K
  7. 07 Intellimize 7.39K
  8. 08 Intelligems 6.74K
  9. 09 AB Tasty 6.33K
  10. 10 Estore Compare 3.98K

A/B Testing market share

share of detected sites

All A/B Testing technologies

40 tracked
# Technology Top market Total websites Among top 1M Among top 10K
01 Complianz
DE 23%
936,616 7,538 18
02 Optimizely
US 92%
63,460 1,092 48
03 Web Repository
US 88%
31,824 23 -
04 Google Optimize
US 42%
22,482 1,450 15
05 Zoho PageSense
US 54%
15,291 475 2
06 Convert
US 52%
8,462 1,312 20
07 Intellimize
US 77%
7,393 717 17
08 Intelligems
CA 59%
6,740 1,316 1
09 AB Tasty
FR 50%
6,327 591 16
10 Estore Compare
JP 99%
3,980 51 -
11 Ptengine
JP 92%
2,392 100 -
12 Kameleoon
US 35%
1,796 207 4
13 Visually
CA 67%
1,746 153 -
14 Varify.io
DE 30%
1,514 302 2
15 Mida.so
US 53%
1,470 117 -
16 Dynamic Yield
US 29%
1,372 279 5
17 Monetate
US 88%
1,290 108 -
18 ABlyft
DE 38%
1,177 207 -
19 Optibase
US 69%
1,063 181 1
20 Karte
JP 60%
785 111 -
21 Omniconvert
US 44%
771 148 -
22 Notifit
US 17%
689 12 -
23 Spreedly
US 87%
453 4 -
24 Fondue
US 54%
403 126 1
25 NeverBounce
US 62%
384 45 1
26 Split Hero
US 57%
293 21 -
27 Shoplytics
DE 61%
235 15 -
28 Webtrends Optimize
US 53%
176 54 1
29 Bringie
US 55%
74 - -
30 Oracle Maxymiser
US 25%
68 3 -
31 GoVoto
US 98%
60 2 -
32 Trbo
DE 50%
52 8 -
33 BreachBits
US 86%
22 3 -
34 SiteSpect
US 67%
19 6 -
35 Kibo Personalization
US 53%
17 2 -
36 Gitana
US 38%
16 - -
37 Trident AB
US 57%
14 1 -
38 RankScience
US 71%
7 3 -
39 Shoplift
US 100%
2 - -
40 Nelio Testing - 0 - -

1,120,935 websites run A/B Testing technologies. Pick any stack above and download its list, filtered to your exact market.

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Every report includes

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Complete domain list, up to 1M sites per report

Popularity score, based on total citations across the web

TLD & country data per website

Firmographics: headcount, year founded, industry

Up to 20 data points per site. Data point availability varies by website and report.

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